
Directa is part of DirectaDentalGroup. DirectaDentalGroup´s business concept is to develop, manufacture and market a complete line of dental consumables, materials and electronics, evaluated by a selected team of highly qualified and renowned Swedish and international dental professionals. The aim is to make life easier for the dental practitioners and their patients in their daily clinical work.
Directa Dental Group is a highly proactive and innovative player in the international dental market, with business partnerships around the world. Headquartered in Sweden, the company has offices, manufacturing facilities and distribution centres, and employs more than 200 people worldwide. The group currently consists of the following companies: Directa AB (including the Troll, Sendoline, ContacEZ and Ceramir brands), Directa Inc., Directa APAC, Topdental Products Ltd., J.H. Orsing AB, Parkell Inc., Parkell Europe, RØNVIG Dental Mfg. A/S, Kohler Medizintechnik GmbH, Polydentia SA and Deppeler SA.


Each company is independently managed and has full responsibility and autonomy over its operations. DirectaDentalGroup is a part of Lifco, www.lifco.se.